Merry Christmas, Happy New Year and Some Great News!

All of us at EggZack would like to wish everyone a happy and
healthy new year and a great holiday season.

The great news is that our 10th upgrade of the EggZack system is
going live this weekend. Your websites and online presences will
not be affected YET you may not be able to access the system for
short periods of time over the next few days starting late Friday
teh 21st. This upgrade will have a major impact on the whole
system and will add some of the new features and changes that our
clients have asked for. We appreciate your cooperation and
patience as we make the upgrade.

We would also like to thank all of our clients for a great 2012.
We are excited about this upgrade and all of new stuff coming out
in 2013 that will help you grow your business.

Happy Holidays to everyone!

Stay Tuned!

Team Eggy

Marketing your business in today’s world is no easy task.

Sure, you could pay someone to do it for you, but that takes
money that could be spent elsewhere. Fact is, you know your

business better than anyone in the world. So when it comes to
your marketing, where do you turn?

The internet is a wonderful resource and contains
a wealth of information; more than any book in the world. Use it
to your advantage! Search for ways to market your business
better. Search for new business solutions. Search for leads!

There are more than 27 million small businesses
in the US I found this statistic on the webJ). All of which are
fighting for more sales. Marketing is your muscle. The internet
is your gym where membership is free. Make your marketing look
like Arnold and get more business!

Check out the link below for some marketing tips.

http://www.marketingforsuccess.com/marketing/benefits-of-marketing-system/#

Put your web pages on a diet

If you surf the Web on a mobile connection or wireless, a lot of
the times you'll find yourself staring at a web page that doesn't
do anything and doesn't tell you what is going on either. The
waiting spinner is only hypnotizing you without saying a word
about how long until the web page is loaded.What is the reason we
develop such obese web pages? Why do we want to stuff everything
on a single page instead of slicing each piece of information
into a separate web page, that is easier to find and read?Keeping
these questions in your mind the next time you update your
website:- It is not about what you can add, it is about what we
can take away - Usefulness beats consistency across browsers -
Load only what is needed - Strong titles beat a possible future
additionSimply said put your website on a diet!

We love Ben Franklin Tech Partners, here's why

EggZack was recently featured in the most recent Lehigh
University Alumni Magazine article featuring the Ben Franklin
Tech Center and Chad Paul, its CEO. We got top billing along side
Mike Gausling and one of his recent succeses Orasure. We love
this place - its done so much for us and here's another example
of this incredible community. Thanks Ben, Chad, Bob, Wayne, Laura
et al.

READ MORE here ->
http://www.nxtbook.com/nxtbooks/lehigh/alumni_2012fall/#/32

What character are you ... Bugs, Batman, Rango, Superman or YOU?

Last week I asked my colleagues to identify themselves with a
cartoon character and some of them obliged. It was very easy for
them to pick one. I think Bugs Bunny is the perfect character to
represent me because of his can-do attitude, snarkiness and big
smile. Nate is very well represented by Superman because he likes
taking on the big challenges. Valentin is represented by the
chameleon Rango because he can change to any color. And Kyle is
Batman, the strong silent crusader.

I know you have to adapt yourself for your customers. As I said
last week, some of them are white ships, others are black ships,
some of them are good, some of them are not as good as you
expected.

In your effort to keep all of your customers you might want to
consider one thing. DON'T ADAPT! BE YOURSELF! Let others find in
you a very strong character that appeals to them. People buy from
local businesses because of the "character" in them and running
them. They are buying from YOU.

Make your logo, your service, your product or your name one that
others want to be associated with. Make your business more about
you and your character!

Which Social Media is best for your business?

It's hard to believe Facebook has been around since 2004. Twitter
began in 2006. LinkedIn launched way back in 2003! The whole
social media and marketing conundrum is driving local businesses
bonkers. Which ones should I have? What do I do with it?

Social media is a powerful marketing tool. It further extends
everything you do into the public eye. For local businesses, it
reaches far more consumers than your sign out front. There are
one billion Facebook users. That's one seventh of the world's
population.

According to Harrison Painter, director of business development
for BLASTmedia, most companies view social media as either a
waste of time or the solution to their marketing problem. If it
is going to be a solution and worth your time, education and
commitment is the key. Here's something for you to look at as a
handy point of reference. CMO.com, along with SEO firm 97th
Floor, have created a chart showing which social networks are
best for various marketing goals.

http://mashable.com/2011/03/11/social-media-marketing-chart/

Restaurants & Family Services Top Local Search - How did you do?

Restaurants are still #1 when it comes to local search with the
biggest gainer being Family Services, up 164%. In fact across
multiple devices (cell phone, tablet) Restaurants are the most
saught after business locally.

Mobile local search is growing very rapidly and will conitnue to
have a major impact on consumers decision making.

Check out all fo the results at
http://searchengineland.com/yp-restaurants-remains-top-local-search-heading-medical-the-top-spending-ad-category-126699